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You picked up your daily newspaper or watched the evening news on TV.
Brandwatch Audiences can surface trending topics on social media, but crucially, within an audience you have defined.
Finding these trending topics on social media rather than looking elsewhere is simply the quickest way to discover conversations as they happen, and before they move onto other forms of media.
There are two ways of discovering trends on Twitter.
The ability to search for any topic and then filter by date range gives you another option for uncovering trends.
It means you can discover the most popular stories of the last 24 hours, or week, month, or year.Thankfully there are several methods for uncovering the very latest trends on social media. For marketers and community managers, joining a conversation in a timely matter means you are able to add something to the conversation.